PR, a Tampa church, and a dog named Tank

Celebration Church does not have an agency representing them, nor do they a have publicist on staff. What they had was a lost Jack Russell Terrier show up for a Sunday morning service. Deanna Shrodes, co-pastor and dear friend, said they were singing “Our God Saves” and “My Savior Lives” when they saw him running […]

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Walmart’s Black Friday Madness

Social corporate responsibility basically says corporations choose to do the right thing sometimes at the expense of making a profit. We saw some corporations being socially responsible during South Africa’s apartheid era and Ben & Jerry’s along with Starbucks are some familiar names of today’s socially responsible companies.Walmart fails to make this list. This time […]

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Newly Added to my Tool Bag

Hi everyone, A friend of mine asked if there was an alternative to Facebook’s Networkedblogs. At the time, I didn’t know of one but learned of such a site at a recent seminar. Amplify.com is a great tool that allows you to take snippets of online copy or even original content and publish across many […]

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Marketing Money for NPOs

Good news for Houston-area nonprofit organizations! The Houston chapter of the American Marketing Association is giving back! The AMA is accepting applications from now until January 31. 2012 for grants up to $2,500. Winners announced by March 2012 and checks awarded at special luncheon. Grants can be used for your organization’s marketing initiatives: Research Advertising […]

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