Man, that’s some list!

Believe it or not, there are some companies that do not use social media in their marketing efforts. They don’t have too. They have an email list that is seriously working for them. That’s what I learned from a colleague on Facebook the other day. That’s one heck of a list. This company sends out […]

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Four ways to produce longevity

Los Angeles is just as I remembered. The weather was absolutely gorgeous. The beaches and the Pacific welcomed me back home. I breathed in the salt air, felt the wind on my face and I exhaled. I did notice the city had less graffiti and there was one other thing I noticed. I was born […]

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Caught up in Klout-a-mania!

Have you been getting Klout invites recently on Facebook? I have. It seems lots of people are interested in having their rate of influence ranked and Klout is one of the many programs that will do this. But how much weight is put on these influential ranking systems. Apparently a lot. I was driving home […]

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Just say no

Just say no is a familiar anti-drug campaign from my high-school days. Some argue the effectiveness of the campaign but the tag line can be applied to many facets of our lives. I’ve learned to use it in business and found it to be quite effective. Kim Coles said at the recent Women Empowerment Conference […]

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It’s got to be right

Here’s a helpful tip that will save you time and money. You have to have the right product or service, for the right price, targeted to the right audience, accompanied by the right message, in the right medium to see success. Otherwise, you’re one frustrated business owner and marketer. Right Product/Service This goes back to […]

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