It’s the hope and dream of every entrepreneur and small business owner. The day your business turns the corner and is officially profitable! It’s the long-awaited day when you’re no longer operating at a loss and your profitability projections and bank balance become one. [Cue angelic chorus] Congratulations! Growth has been steady and you’ve got […]
Once upon a time, I was brought in on the very beginning stages of a project for an oil and gas company. The company was a long-time client of the project manager but this particular business center was potentially a new client. During our very first meeting, my role was to listen, take notes and observe. […]
As a marketer and blogger for several sites, I’ve learned that different posts serve different functions and deliver different outcomes. If feasible, find ways to include the following in your blog’s content marketing for balance and variety. Your audience will thank you. There’s the writing you do to draw the masses (writing on current trends and topics). […]
Depending on who you ask, email marketing is alive and well and making lots of money for businesses and brands. Ask others and email marketing will soon have matching headstones with print magazines. Here’s the thing, I don’t understand why people are so anxious to see print go away! Print’s not dead yet! And you guessed […]
I was advised by a very wise woman that if I ever had to speak for free that there were two things I needed to be sure of before doing so: Make sure the people in the room can hire me to speak or as a consultant, and I can sell stuff in the back […]
Facebook held a day seminar here in Houston not to long ago and they admitted it. I was there and heard it with my own ears. Organic growth was just about dead. What is organic growth and why should you care that it’s currently on life support? Organic growth is what used to happen […]