Lisa N. Alexander, The Marketing Stylist™
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money

January 17, 2013  by Lisa Alexander

Building Online Relationships

I’m wrapping up a huge project and solicited help from a few people. Everyone of them said yes even though I didn’t promise them anything and they weren’t getting paid. I tried to pay one of them but they told me to keep my money. Why? Because I had a relationship with them. And get […]

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in Shop Talk Blog / Social Media
December 26, 2012  by Lisa Alexander

Can you upsell the price-driven consumer?

He’s a wonderful husband, loving father, respectful son yet marketers and sales people are perplexed by him. Not loyal to any brand, my husband is what we call a price-driven consumer which makes it nearly impossible for marketers/companies to connect. He has no problem walking out of a store if an in-store price comparison on […]

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in Customer Service / Marketing / Shop Talk Blog
July 24, 2012December 29, 2016  by Lisa Alexander

One month and 15 days of bad customer service

You only have one chance to make a good first impression is what they say. So I wanted my first impression to be amazing since my presentation would speak for me and a store-bought presentation folder wouldn’t produce the wow factor I was after. If I was going to make an impression, I needed a […]

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in Business / Customer Service