truth | Lisa N. Alexander

December 28, 2012December 29, 2016 by Lisa Alexander

Be Free of Email List Envy in 2013

I wanted to call them a liar but I knew it was the truth. Someone I respect said that one of their clients didn’t use social media. Unimaginable? Unbelievable? Is that even possible in this day and age? Apparently their email list was so good and brought in enough revenue that they didn’t need social […]

Failing gracefully

Zappos CEO Tony Hsieh would be very proud. He is the leader of transparency in business and admitting a failure and then detailing that failure for all to see and benefit from is quite admirable in my book. That’s just what one Houston business owner did recently. You can read her story here. She hosted […]