Be Free of Email List Envy in 2013

I wanted to call them a liar but I knew it was the truth. Someone I respect said that one of their clients didn’t use social media. Unimaginable? Unbelievable? Is that even possible in this day and age? Apparently their email list was so good and brought in enough revenue that they didn’t need social […]

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Lessons from Santa on managing your email list

There’s Hollywood’s “A” List, Senator McCarthy’s controversial list and if you’re a fan of A Different World, you know you were in deep trouble if Dean Davenport said you were on her list. No one ever wants to be found on the dreaded black list and Santa manages the infamous naughty or nice list all […]

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Man, that’s some list!

Believe it or not, there are some companies that do not use social media in their marketing efforts. They don’t have too. They have an email list that is seriously working for them. That’s what I learned from a colleague on Facebook the other day. That’s one heck of a list. This company sends out […]

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