Lisa N. Alexander, The Marketing Stylist™
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October 19, 2012December 29, 2016  by Lisa Alexander

How to know for sure they’ll come if you build it

Whoever said build it and they will come wasn’t responsible for PR and marketing. After working on a project and not seeing the desired results in a particular area, I asked a retired member of the this audience what was missing. What exactly was this audience looking for? The answer floored me. With a few […]

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in Business / Marketing / Shop Talk Blog
August 16, 2012  by Lisa Alexander

Be Productive, Be Mobile, Go Google!

Today is a first here on Shop Talk! We have our first guest blogger, @Lela Donelson! I met Lela at a networking function here in Houston and what a smart lady! We did what good networkers are supposed to do and met for coffee and our paths have always crossed. I invited her to share […]

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in Organization / Shop Talk Blog
June 22, 2012  by Lisa Alexander

Wait, my app doesn’t do that!

I was in a meeting with an iPhone user. She pulled out her phone, I pulled out mine. I have the Samsung Galaxy II and I love my phone. We were using our LinkedIn apps and that’s when I noticed the difference. All apps are not created equal. Her iPhone LinkedIn app had features that […]

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in Shop Talk Blog / Social Media