I’m what the airline industry would call a leisure traveler. I buy my airline tickets at least 21 days in advance to get the best deal. I’m also a native Californian residing in Houston so I would always see a nice jump in my frequent flyer miles when I went back home to visit. Still, […]
Have you ever seen a business collaboration go bad? I’ve witnessed a few and they can be really ugly. It’s the story of the entrepreneur/business owner who has been burned by another business owner and has since vowed to work independently henceforth now and forever more. Amen. It usually doesn’t turn out well for the […]
It was a cry of desperation. The woman in one of my Facebook groups urged fellow women entrepreneurs to support one another by sharing, commenting and liking each others online content. She pleaded that we can all benefit from sharing our peers information. I understood her frustration. As entrepreneurs and business owners we want our […]
There’s Hollywood’s “A” List, Senator McCarthy’s controversial list and if you’re a fan of A Different World, you know you were in deep trouble if Dean Davenport said you were on her list. No one ever wants to be found on the dreaded black list and Santa manages the infamous naughty or nice list all […]
Zappos CEO Tony Hsieh would be very proud. He is the leader of transparency in business and admitting a failure and then detailing that failure for all to see and benefit from is quite admirable in my book. That’s just what one Houston business owner did recently. You can read her story here. She hosted […]
First let me start off by saying Zoho has not paid me for this review. I am just a huge fan of the brand! What is Zoho you ask? According to their site: “Zoho offers a comprehensive suite of award-winning on-line business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, […]
I was in a meeting with an iPhone user. She pulled out her phone, I pulled out mine. I have the Samsung Galaxy II and I love my phone. We were using our LinkedIn apps and that’s when I noticed the difference. All apps are not created equal. Her iPhone LinkedIn app had features that […]
Here’s a helpful tip that will save you time and money. You have to have the right product or service, for the right price, targeted to the right audience, accompanied by the right message, in the right medium to see success. Otherwise, you’re one frustrated business owner and marketer. Right Product/Service This goes back to […]
It’s official. Social media isn’t going anywhere and businesses are learning how to navigate its waters and introduce their brand. Internet branding is an effective strategy business owners can employ to establish and solidify their position in the marketplace. Major brands use these strategies and expansion of their brand has been great. Utilizing the Internet […]
I’ll be honest and admit that I’m not the biggest fan of email marketing. Wait a second and hear me out. I’ve talked to a few people and for a good number of people email in-boxes are equivalent to black holes. One business owner told me she only checks her email twice a week and […]