Live interview August 21

On Tuesday, August 21 at 8 p.m. EST, Lisa N. Alexander, The Marketing Stylist™ will conduct a live interview with Lakeisha McKnight and Bunny Scoggins. The Entrepreneur Spotlight: Then and Now radio program can be heard on BlogTalk Radio. Callers can dial in and listen or ask questions by dialing (323) 657-0933. Follow this link to listen online.

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TMS Creates New FB Group for B2Bs

HOUSTON, TX, August 17, 2012 – Abundant on Facebook are groups that cater to business-to-consumer companies but rare is the group that focuses solely on the B2B. Lisa N. Alexander, The Marketing Stylist™, has created a Facebook group just for B2Bs. The purpose of the group is to create an environment where B2Bs can network, showcase […]

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Unresponsive Markets

If you look at the life and ministry of Jesus, there are some great marketing lessons to be learned. Jesus had a clearly identified audience and his mission and goals were clear. He even shows us how to handle unresponsive or reluctant markets. It’s recorded in the New Testament that after a successful launch, Jesus went back […]

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Messages that connect

I am a Generation Xer–the generation currently sandwiched between baby boomers and millennials. News outlets may vaguely refer to us as the troubled middle class every know and then, but as a Gen Xer I’ll admit that sometimes I feel my generation is overlooked. That’s why when a company’s advertisement is strategically targeted to me I […]

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Delivering under pressure

A LinkedIn strategy I learned worked and landed me a meeting with a potentially big client. I was prepared for my meeting the night before; all that was left was to stop by the big office supply store and pick up my presentation. I leave early enough because stuff happens and I refused to be […]

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Zoho, a tool bag favorite!

First let me start off by saying Zoho has not paid me for this review. I am just a huge fan of the brand! What is Zoho you ask? According to their site: “Zoho offers a comprehensive suite of award-winning on-line business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, […]

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Man, that’s some list!

Believe it or not, there are some companies that do not use social media in their marketing efforts. They don’t have too. They have an email list that is seriously working for them. That’s what I learned from a colleague on Facebook the other day. That’s one heck of a list. This company sends out […]

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