Facebook held a day seminar here in Houston not to long ago and they admitted it. I was there and heard it with my own ears. Organic growth was just about dead. What is organic growth and why should you care that it’s currently on life support? Organic growth is what used to happen […]
You may remember it being called the pound sign, or the symbol for a rousing game of tic-tac-toe. Today it’s called the hashtag and it can help amplify your message on social media networks. How to use hashtags has caused some small business owners a bit of confusion. Especially when you see posts with hashtags like this: […]
If it’s been more than five, no say 10 years since you’ve had to sell or pitch a product or service, forget everything you previously learned. The birth of the internet and dawn of the Information Age has forever changed how we sell in the 21st century. My husband is a supervisor for a big […]
This out-of-the-box marketing campaign was sheer genius and it’s not just because I’m a fan of Zoho products. One of Zoho’s competitors hosted a conference in San Francisco and of course Zoho wasn’t invited. But potential Zoho customers would be there and we all know the name of the game is to be where your customers or potential customers […]
I attended BlogElevated recently and it was one of the best conferences I’ve attended by far! As a business owner, conferences are an excellent way to stay on top of trends within your field, learn new information, meet new people, nurture relationships and meet people you’ve only known online. A few weeks ago I met […]
Whenever a group of business owners get together to network and discuss issues, without fail I’ll hear the comment, “I just don’t get Twitter.” I was a panelist for a Women Are Gamechangers event and sure enough someone cried this familiar lament. Judging by my audience, I knew not everyone would get the analogy I […]
Subscribe in RSS | iTunes Big business did something really cool for small businesses recently and I was thoroughly impressed. It seems Intuit is running a contest for small businesses. The prize you ask? A 30-second commercial during one of the most watched television events each year–the Super Bowl. [pullquote align=”left”] Margie Clayman Connect with […]
I’m wrapping up a huge project and solicited help from a few people. Everyone of them said yes even though I didn’t promise them anything and they weren’t getting paid. I tried to pay one of them but they told me to keep my money. Why? Because I had a relationship with them. And get […]
I created a poll on Facebook that asked if fans of my page had a favorite blog that they read daily. Of the 55 respondents, 74.5 percent of them said no, they did not have a favorite blog that they read daily. Roughly 25 percent said they did. Now there are many more follow up […]
Today I got an email from Lucky Brand thanking me for my order. I didn’t place an order to Lucky Brand. I’ve seen the company in the mall but never shopped there. Of course the email contained a link to a Web site to review my order. I clicked on it and the site was […]